José Luis Rivera-Villamañán is a visionary leader and global strategist with over 30 years of highly successful global experience promoting entrepreneurship and economic development. Founder, president and board member of several business and philanthropic organizations, most recently PRUSACC, the Puerto Rico-United States Chamber of Commerce, he has united 9 million puertoricans in innovative, high-impact projects with an loyal audience of over 500,000. PRUSACC just announced its newest project: the Puerto Rico AI Institute and Consortium, fostering the effective, accelerated, and ethical adoption of AI.
He has held executive positions at leading multinational such as Young & Rubicam, Unilever, and Bacardi, achieving historic milestones such as Passoa's rise to #1 in PR and PR’s worldwide market leadership in 18 months, breaking market and profitability records. Recognized with the L’Ordre des Coteaux and multiple global awards, such as Best Global Market, Event, Campaign, Publication and Marketing of the Year, he has led iconic research & campaigns, award-winning events, and innovative digital productions. His vision transcends borders, combining business excellence, social impact, and an unwavering commitment to the advancement of Puerto Rican & Hispanic communities around the world.
