In today’s fast-moving digital landscape, social media can be a powerful platform for advocacy, storytelling, and business growth. This conversation will focus on how small businesses can strategically use social media to influence policy conversations, engage their communities, and expand their reach.

This session will explore practical strategies for building an authentic online presence, mobilizing audiences around key issues, and translating digital engagement into real-world impact. Attendees will gain insights into navigating emerging trends, crafting compelling content, and leveraging platforms to advocate for policies that support small business success.